Player Retention
For a number of reasons new signups are beginning to slow up a bit and I’m aeraging 2 or 3 a day now as opposed to 5 which I had in November.
So before iPokerVIP launches I’ve focused on player retention a bit and am sending out email newsletters to all my players – Such as this one: http://www.ipokervip.co.uk/newsletters/feb/news.htm
Unfortunatley I’ve not been particuarly organised with regards to my players details and have had to build a database from scratch, which isn’t hard but, just time consuming. Paid someone to do it a few months ago and they just made a huge mess of it.
I’ve had some pretty good feedback from the newsletters and hopefully it makes a real difference and lets my players know I care about them.
